Free Jewelry Pricing Calculator
A jewelry pricing calculator turns your material cost, metal wastage, labor, and overhead into a total cost per piece, then applies your markup or target profit margin and selling fees to recommend a wholesale price and a retail price.
Built for independent jewelers, bench makers, and small studios. Results are estimates to guide your pricing, not financial, tax, or appraisal advice. Actual costs, fees, and market prices vary.
Recommended retail price
EGP 85,650.00
Wholesale EGP 38,750.40
Total cost EGP 24,219.00 · 62.2% retail margin after fees
Quick examples
Your recommended prices
Wholesale price
EGP 38,750.40
- Profit
- EGP 14,531.40
- Margin
- 37.5%
- Markup
- 60%
Retail listing price
EGP 85,650.00
- Fees (9.5% + fixed)
- EGP 8,146.75
- Profit after fees
- EGP 53,284.25
- Margin
- 62.2%
| Metal (4.32 g incl. wastage) | EGP 19,440.00 |
|---|---|
| of which wastage | EGP 1,440.00 |
| Stones and components | EGP 600.00 |
| Findings and supplies | EGP 150.00 |
| Packaging | EGP 120.00 |
| Labor | EGP 750.00 |
| Overhead | EGP 3,159.00 |
| Total cost | EGP 24,219.00 |
| Break-even retail price (covers cost and fees) | EGP 26,772.38 |
Pricing guidance
- Metal is most of the cost. Re-check this price when gold or silver moves, or quote custom orders with a metal-price validity date.
These are estimates. Taxes, shipping, returns, discounts, and local market expectations are not included; check with an accountant for tax or legal questions.
How the jewelry pricing formula works
- 1
Total your cost
Metal weight × (1 + wastage) × price per gram, plus stones, findings, packaging, labor hours × rate, and overhead %.
- 2
Set wholesale
Markup: cost × (1 + markup %). Margin: cost ÷ (1 − margin %). A 50% margin equals a 100% markup.
- 3
Set retail
Multiply wholesale by your retail multiplier. Keystone (2×) keeps your online price in line with stockists.
- 4
Cover fees
Retail is grossed up: (retail target + fixed fee) ÷ (1 − fee %), then rounded up so fees never eat your profit.
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Jewelry pricing FAQ
Add materials (including metal wastage), labor at an hourly rate, and overhead to get total cost. Multiply cost by your markup, or divide by one minus your target margin, to get wholesale. Retail is commonly about two times wholesale, adjusted upward to cover selling fees.
Many independent makers aim for roughly 40% to 60% margin at wholesale and more at retail, but the right number depends on your materials, channel, and market. Treat any benchmark as a starting point, not a rule.
Markup is profit as a percentage of cost; margin is profit as a percentage of the selling price. A 100% markup on a cost of 50 gives a price of 100, which is a 50% margin.
Keystone means the retail price is double the wholesale price. Shops that stock your work usually expect this, so pricing your own online listings below keystone can undercut them.
Divide your target retail amount plus any fixed per-order fee by one minus the combined fee percentage. This calculator does that automatically so you still net your target after fees. Fee rates change, so check your platform's current terms.